MG Windsor EV Sells Record 50,000 Units in 400 Days

The MG Windsor EV is a record-breaking success. But its affordable price comes with one controversial long-term cost.

By Bharat Rana | Nov 21, 2025 11:42 AM
MG Windsor EV Sells Record 50,000 Units in 400 Days

The MG Windsor EV has shattered expectations, becoming India's fastest-selling electric car. It has raced past 50,000 sales in a record 400 days.

This milestone proves that affordable, practical EVs are resonating strongly with Indian buyers.

MG Windsor EV Sales Milestone

The Windsor EV achieved the 50,000 sales mark faster than any other four-wheeler EV in India. Production for the model began in October 2024.

It has consistently sold over 3,800 units each month. Sales have often crossed 4,000 units recently, showing growing demand.

Strong Demand Beyond Major Cities

Interest in the Windsor EV isn't limited to metropolitan areas. The car has seen strong uptake in Tier-2 and Tier-3 cities as well.

This shows that EV adoption is spreading across the country, driven by accessible pricing and improving infrastructure.

Affordable Price and BaaS Model

A key factor is its aggressive starting price of Rs 9.99 lakh (ex-showroom). This is made possible through its Battery-as-a-Service (BaaS) model.

With BaaS, buyers pay for the car and then a separate subscription for the battery. This significantly lowers the initial purchase price.

A Critical Look at the BaaS Model

The BaaS model makes the Windsor EV affordable to buy. However, it introduces a long-term cost that buyers must consider.

You pay Rs 3.9 for every kilometre you drive. For someone who drives a lot, this recurring cost could add up to more than traditional fuel expenses over time. It shifts the cost from upfront to per-use.

Performance and Features of Windsor EV

The Windsor EV delivers 134 hp and 200 Nm of torque, providing adequate performance for city and highway use.

Its interior is equipped with modern technology and features, aiming to offer a stylish and connected experience for its price point.

The MG Windsor EV's success story is a clear signal. The Indian market is ready for electric mobility, provided it is priced right and meets practical needs.

If you're considering an EV, the record-breaking Windsor is certainly worth a close look, but be sure to calculate your long-term driving costs.

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